Know Your Competition
Comprehensive competitive analysis reveals who or what you are really competing with.
Competitive analysis is more than a feature by feature comparison.
Often thought as a feature by feature comparison of products, wawell defined and executed competitive analysis is so much more.
Comprehensive competitive analysis is an important strategic activity for your business.
Competitive analysis is one of the most important strategic activity for your business. It’s so important we broke it out from other strategic activities and gave it’s own page. That said, if your competitive analysis is only a feature and/or price comparison, you’re missing a big part of the picture. You’re essentially competing month to month, feature to feature. This could lead to competing on price… or better stated, “a race to the bottom”. If you truly understand your competition and create your strategy based on the knowledge, you’ll be outpacing your competition in no time.
Over a decade of experience conducting comprehensive competitive intelligence.
We take our competition very seriously. That means, we take your competition seriously. We offer an accomplished package to beat your competition.
- We're dedicated.
We treat competative anlaysis as an integral part of business strategy. Our commited team elevates competative analysis beyond a frivolous second thought. - We're crafty.
We have experience uncovering both the known and unknown competitors. There is more than meets the eye. - We're comprehensive.
We look at the company, how they build product, how they go to market, and many other factors, and, of course, their features. - We're always watching.
While we can do point in time analysis, we prefer it be a cyclical event. New information comes in weekly, we update our assessments as we get new data.
Key Questions Answered
- What tools is your target market hiring to do the job you want to do?
- Are those tools designed for the job at hand?
- Who are the companies that offer these tools?
- What are the present capabilities of each tool?
- How frequently do the competitors update their tools?
- What kind of reputations do they have?
- How do they market their tools?
- Who do they market them to?
- What is their strategy? ...and more
Kick off a comprehensive competitive
analysis now.